As eCommerce breaks out to a whole new level which is also fueled by today’s pandemic, let us explore the top 10 reasons your business should have a website in 2020.
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A Winner First Impression
Websites are a great tool to make a winning first impression on new visitors and potential clientele. Further more, an engaging and informative website tells a compelling story about your business. This gets Visitors to know more about you which goes a long way in establishing trust.
2. Expanding Visibility and Outreach
With a fast-paced internet global village, websites serve as an anchor to showcase your products or services to an expansive audience. Moreover, within no time your comprehensive outlook and message is shared in all corners of the world.
3. A Marketing Hub
Unlike other marketing vehicles, a Website serves as a consistent marketing resource. Also, it is readily available 24/7 across the globe.
4. Budget Friendly Marketing
In comparison with print marketing such as brochures or catalogs, websites can provide the same functionality with much greater ease on the pocket. In-turn, small businesses can even manage updates and makeovers of their businesses quickly and easily by themselves.
5. Personalized Domain
With a personalized domain your business name bolsters your identity and brand e.g. (www.webeasyonline.com). Moreover, you can have your own professional email address which furthers your brand even more. (VR.Cents@YourCompany.com)
6. Prospecting
Websites give great insights into your potential clients. You can easily find out what products or services serve your business better. With basic data analysis tools such as Google Analytics you can you retune not only products and services but also pictures, posts, forms and other visuals. In addition, Contact forms help to securely attain prospect email listings. This is a key reason your business should have a website in 2020.
7. Improve Targeted Advertising
With your website address on brochures and handouts in your physical store or publications, you provide additional opportunity for B2C or B2B. Visitors can engage with your brand at their leisure even if they are not physically present at your brick and mortar store.
8. The Mobile Engagement
In this great era of technology, Responsive designs help websites realign to a small mobile screen without losing their umph. This is a huge advantage as users can visit your websites on the fly.
9. Tap into New Human Resource
Need to hire employees for your expansion? Put up an advertisement for the position and job responsibilities in your website’s “Career” tab. Likewise people would send in their resumes either through the online application form or your human resource contact email (hr@yourcomany.com)
10. Product or Services Education
Websites are a powerful tool to educate customers and potential clients about the products and services you sell. In this regard, high-quality pictures of products visually engage customers with them even better than physically holding them. A thoroughly described product or service can be key to hit that call to action button “Buy Now “and convert the user into a customer.
CONCLUSION
In this fast-paced world, websites provide the best platform for potential clients to engage with your business on their leisure time. These are the enablers of today to buy, sell, get information, guidance and so much more. Every person or business should have their websites advertising them 24/7, 365 days a year for that definitive advantage over the competition.
